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CRO and UX

How To Properly Install Microsoft Clarity w/ and w/o Google Tag Manager

Appealing to all masses, Microsoft Clarity was masterminded as a free behavioral analysis tool, aiming to predominantly assist website owners to comprehend the gap between what they hope or want users to do on their site, versus what they actually do. The primary idea behind it is that by understanding user expectations against real actions,

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Categories
CRO and UX

An Intro to Microsoft Clarity and Its Dashboard

Bringing users to a website is undoubtedly a vital aspect for revenue; however, an equally critical facet of the ROI ecosystem is to keep users there to convert, and or have them perform the activities expected of them, once they’re there on the site. Obviously, it always doesn’t work out that way, and hence the

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